SPORTS MARKETING MANAGER LATIN AMERICA

40.000.000 - 80.000.000


Sports Marketing Manager Latin America Sports Marketing Manager Latin America Locations: Vitacura, Chile; Bogota, Colombia Time type: Full-time Posted on: 2 days ago Application deadline: June 23, 2025 (applications accepted until then) Job requisition ID: JR117442 The Sports Marketing Manager will be responsible for developing and executing a comprehensive sports marketing strategy to strengthen Skechers' presence in the sports industry. This role will lead the identification, negotiation, and management of partnerships with athletes, sports clubs, and events that enhance brand visibility, drive sales, and position Skechers as a key player in performance and lifestyle sports categories. Key Responsibilities: Lead the partnership with Everton de Viña del Mar Football Club, managing all brand-related activities and product development. Design and implement a sports marketing strategy aligned with Skechers’ brand positioning and business goals, focusing on football as the main sport for brand momentum. Build and manage a portfolio of athletes, sports clubs, and events for consistent brand exposure. Establish and maintain relationships with athletes, oversee product seeding, campaign briefings, and social media guidance. Develop and execute a Key Ambassadors Plan to promote Skechers Tech Sports products. Foster relationships with industry influencers to expand brand relevance. Create initiatives linking sports partnerships with retail and sales performance. Collaborate internally with Product, Sales, and Operations teams for planning and procurement. Manage the Sports Marketing budget effectively, ensuring ROI. Partner with HR on internal engagement initiatives related to sports and wellness. Coordinate timely delivery and production of co-branded products with the club’s calendar. Coordinate activations aligned with milestones and sporting moments. About Skechers Skechers (NYSE: SKX) is a global Fortune 500 company developing lifestyle and performance footwear, apparel, and accessories. With a focus on comfort technologies, we deliver stylish, innovative, and quality products. Serving over 180 countries, Skechers operates through retail stores, e-commerce, and digital channels, with more than 5,200 locations worldwide. Headquartered in Southern California, we have spent 30 years helping people look and feel good. Join our team of innovators, creators, and designers. We value community involvement and support local initiatives through the Skechers Foundation and Bobs for Dogs. Learn more about our community efforts and brand updates on LinkedIn. From footwear to apparel and accessories, Skechers offers products for you and your family. Discover our product range here . #J-18808-Ljbffr

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