REGIONAL MARKETING MANAGER - APAC | (JU-085)

Bebeemarketing


We are seeking a dynamic and experienced Marketing Manager to lead our regional marketing efforts. This role is responsible for developing and executing comprehensive marketing plans, aligned with our global strategy framework, to drive revenue growth, market share expansion, and margin optimization in the APAC region. Key Responsibilities Marketing Strategy Development Develop, implement, and review regional segment strategies (3-5 years) and ensure tactical execution by assisting in establishing local launch plans, including promotional activities, pricing, targeting, and positioning. Business Reviews Conduct regular business reviews with local BU teams to analyze sales trends, performance versus market growth, key account management, and identify market gaps/needs, issues, and business opportunities. Segment Direction / Share and Reapply / Identification of Needs and Gaps Establish and proactively communicate clear regional segment needs, gaps, strategies, and execution to corporate and headquarter functions, the local Marketing team, and country BU leads. Ongoing Market and Product Support Work with local marketing, distributors, sales associates, corporate departments, and external customers on a regular basis to enhance awareness and understanding of products, strategies, and procedures through frequent and targeted communications. Field Work / Conferences / Regional Customer Relationships Participate in conventions and professional exhibitions to represent the company and maximize share of voice for segment's focus brands. Forecast / Projections / E&O; Management Work closely with regional Finance, Commercial Ops, and IBP to improve projection forecast accuracy and supplies by identifying opportunities and threats in a timely manner. Training & Education (Internal & External) Develop and implement regional product knowledge and clinical skills training strategies to help build up a professional sales force focusing on total disease treatment with advanced selling skills and product know-how. What We Offer - Opportunity to work in a fast-paced, results-oriented environment with a dynamic team. - Competitive compensation and benefits package. - Professional development opportunities to enhance your skills and career growth. Requirements - Bachelor or Master's degree in the Sciences. - Minimum 5 years' work experience in sales and/or marketing in the area of Sports Medicine with at least 3 years' experience in a Regional Marketing role required. - Strong ability in tactical execution for Sales Training and in-field interactions with KOLs. - Excellent oral and written English communication skills. - Experience in cross-cultural and matrix environments. Travel Expectations Up to 25%, pending location and pandemic circumstances. EOE/M/F/Vet/Disability ],

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