MANAGER CLIENT ANALYTICS | (ALP-844)

Wpp Media


About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com Role Summary And Impact As a Manager Client Analytics on the Offshore team, you´ll partner closely with internal Analytics, Planning and Investment teams to develop cross-media measurement strategy and support the Associate Director(s) & Director leads on the business. You should have a strong understanding of tools in the media analytics and researchspace (inclusive of data quality and compilation) andwill become familiar with modeling and technology offerings to recognize project opportunities and help interpret results. The Manager will have one direct report under them and work side by side with another Manager. This role oversees the day to day operations within the Beauty & Wellbeing business unit for a large CPG. Skills And Experience At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: - Be Extraordinary by Leading Collectively to Inspire transformational Creativity. - Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. - Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Key Responsibilities - Primary responsibilities revolve around ensuring proper data quality & compilation is done across the portfolio for our modeling solutions and day to day reporting needs. - Support insight & action build for optimization on a weekly/monthly basis (micro and macro KPIs like purchase intent rate, ROI, site side analytics). - Proficient with primary buying and ad-serving tools (Prisma, Flashtalking [Innovid]) - Support design and manage research projects with clients (Kantar, Cint, Upwave, 1P AV partner studies). - Support evaluation of vendors,technologiesand new advertising opportunities with subject matter expert leads (cross-screen measurement, audio measurement, incrementality testing). - Solid knowledge of proprietary Choreograph tools and systems (primarily data governance, reporting, modeling focused). - Support data science requests alongside modeling team, support strategic vision of client. - Manage relationships with mid-level clients. - Support the team in developing and maintaining learning agendas and measurement frameworks Requirements & Qualifications - Bachelor’s degree in Statistics, Economics, Business, Math or Sciences preferredandaminimum of1-3years’experience as a data analyst/business intelligence focused employee. - Experience in the CPG space preferred (specifically within Beauty space, but not required). - Strong analytic and problem-solving skills. - Excellent written, oral, and presentation communication abilities. - Ability to foster collaborative relationships with other cross-functional teams. - Ability to manage and prioritize competing projects and deliverables. - Experience with a variety of the following tools and platforms preferred: - Data Visualization – DOMO, PowerBI, Tableau. - Web Analytics - Google Analytics. - AdServers, DSPs– Flashtalking [Innovid], GCM, Trade Desk, Amazon DSP. - Research/Lift Studies: Kantar, Cint, Upwave, Circana, 1P conversion lift studies. - Familiarity with SQLpreferred;R and Python a PLUS. Life At WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. This position is in a Remote or Hybrid Work Modality and must be performed within Colombian territory. Only candidates residing in Colombia with a valid work permit may apply. Remote work contracts do not allow employment or relocation abroad. Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy ) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. requisitionid: 1507 #J-18808-Ljbffr

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