Job Description Summary The Marketing and Communications Specialist supports the strategic marketing and communications efforts of the organization. This role is responsible for developing and executing integrated marketing campaigns, managing internal and external communications, and supporting promotional initiatives that enhance the visibility and reputation of the hospital, its service lines, and affiliated clinics. The position requires creativity, strong writing skills, and the ability to manage multiple projects simultaneously. Entity Medical University Hospital Authority (MUHA) Worker Type Employee Worker Sub-Type Regular Cost Center CC000921 COL - Public Relations (DMC) Pay Rate Type Salary Pay Grade Health-24 Scheduled Weekly Hours 40 Work Shift Job Description Job Description: The Marketing and Communications Specialist creates and implements communications programs that effectively describe and promote the organization and its services. This includes producing marketing collateral, managing media relations, coordinating special events and handling administrative tasks aligned to business objectives. The role involves collaboration with internal stakeholders and external vendors to ensure consistent and impactful messaging across all platforms. The Specialist reports to the Director of Marketing and Communications. Key Responsibilities: Marketing Campaign Execution and Completion (30%) Assists in the execution and implementation of marketing campaigns and communications initiatives. Ensures completion of strategic marketing tactics and evaluates campaign effectiveness through performance metrics and reporting. Provider Onboarding and Internal Communications (25%) Manages the onboarding process for new providers, ensuring timely and accurate communication with stakeholders. Supports the internal communications team and ensures alignment with organizational messaging. Content Creation and Media Relations (15%) Writes and edits content for newsletters, press releases, articles, advertisements, and brochures. Responds to media inquiries and manages media relations professionally and promptly. Coordinates TV and radio interviews, including scripting and scheduling. Event Planning and Sponsorships (15%) Plans and executes special events, including logistics, vendor coordination, and promotional support. Digital and Print Media Management (10%) Maintains and updates website content. Audits and manages updates to print collateral. Manages still photography and video shoots for internal and external use. Other Duties (5%) Performs additional tasks as assigned. Participates in professional development opportunities to enhance skills and knowledge. Minimum Qualifications: - Bachelor’s degree in Marketing, Communications, Public Relations, or a related field. - 2–4 years of experience in marketing, communications, or public relations. - Strong writing, editing, and project management skills. - Proficiency in Microsoft Office Suite and familiarity with content management systems. Preferred Qualifications: - Experience in healthcare marketing or communications. - Knowledge of Adobe Creative Suite and digital marketing tools. - Ability to manage multiple projects in a fast-paced environment. - Strong interpersonal and organizational skills with keen attention to detail. Additional Job Description Minimum Qualifications: - Bachelor’s degree in Marketing, Communications, Public Relations, or a related field. - 2–4 years of experience in marketing, communications, or public relations. - Strong writing, editing, and project management skills. - Proficiency in Microsoft Office Suite and familiarity with content management systems. If you like working with energetic enthusiastic individuals, you will enjoy your career with us! The Medical University of South Carolina is an Equal Opportunity Employer. MUSC does not discriminate on the basis of race, color, religion or belief, age, sex, national origin, gender identity, sexual orientation, disability, protected veteran status, family or parental status, or any other status protected by state laws and/or federal regulations. All qualified applicants are encouraged to apply and will receive consideration for employment based upon applicable qualifications, merit and business need. Medical University of South Carolina participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: http://www.uscis.gov/e-verify/employees #J-18808-Ljbffr