Develop Effective Marketing Strategies for Lead Generation The ideal candidate will work closely with the Marketing and Communications Manager to create strategies, initiatives, and content that align with brand identity and philosophy. Main Responsibilities: - Implement marketing strategies to generate leads, exploring new initiatives and managing campaigns across various platforms. - Coordinate activities of the Telemarketing team and monitor objectives. - Drive participation in events to increase leads. - Manage email campaigns ensuring high open rates and conversions, complying with privacy laws. - Monitor and optimize campaign performance, gathering data insights to improve ROI. Key Requirements: - Excellent command of the English language (bilingual proficiency preferred). - At least 2 years of experience in lead generation activities and social media management. - Proven experience managing Google Ads, Facebook Ads, and LinkedIn Ads campaigns. - Strong knowledge of Google Ads platform and basic knowledge of Google Analytics 4, Google Search Console, WordPress, Adobe Creative Suite, video editing tools, and skills in creative writing, SEO, and web writing. - Previous experience in B2B companies, preferably in the IT sector. Personal Qualities: - Strong drive, goal-oriented, responsible, analytical, proactive, entrepreneurial, and passionate about technology and digital world. Job Details: - Seniority level: Mid-Senior level - Employment type: Full-time - Job function: Marketing - Industries: Software Development and Technology, Information and Media