We are looking for a strategic and data-driven YouTube Strategist to help us grow our YouTube presence and reach the right audience with compelling, high-performing content. About the Role - Audit and analyze current YouTube channel performance, content, and audience behavior. - Develop and execute data-informed strategies to grow subscribers, views, and watch time. - Plan and manage the content calendar in alignment with audience insights and business goals. - Optimize titles, thumbnails, descriptions, tags, and playlists for SEO and click-through. - Stay up to date with platform trends, algorithm updates, and best practices. - Collaborate with video editors and creative teams to ensure content quality and consistency. - Track and report on KPIs, providing actionable insights and recommendations. - Identify growth opportunities such as collaborations, shorts, or paid campaigns. - Support monetization efforts through audience growth and strategic content planning. Requirements - Proven experience growing YouTube channels (personal or professional). - Strong understanding of YouTube SEO, algorithm, and analytics. - Ability to translate data into content and strategy decisions. - Familiarity with tools like TubeBuddy, VidIQ, YouTube Studio, and Google Analytics. - Creative mindset with a passion for storytelling and digital video trends. - Excellent communication and project management skills. - Experience in content marketing, digital media, or social media strategy is a plus.