Hi there! We are South and our client is looking for a Senior Growth Marketing Specialist! Note to Applicants: - Eligibility: This position is open to candidates residing in Latin America. - Application Language: Please submit your CV in English. Applications submitted in other languages will not be considered. - Professional Presentation: We encourage you to showcase your professional experience by including a Loom video in the application form. While this is optional, candidates who provide a video presentation will be given priority. About the Role We are looking for a Senior Growth Content Marketer with a creative spark and a proven ability to grow organic channels through compelling, multi-format content. This high-impact, hands-on role involves owning the full content lifecycle—from ideation and production to publishing and performance optimization—across written, video, visual, and educational formats. This is a maker’s role, ideal for someone who thrives on both strategy and execution, and is deeply proficient with modern AI tools and content platforms. You’ll be a key player in our growth marketing efforts, directly contributing to our SEO, CRO, brand visibility, and lead generation objectives. Key Responsibilities Organic Content Channel Growth - Own end-to-end content creation and publishing across blog, YouTube, LinkedIn, and more. - Continuously optimize content channels based on analytics and business priorities. - Repurpose and remix content across formats to increase reach and ROI. Video Production - Script, record, edit, and publish original videos in both long-form and short-form formats. - Create social-ready clips from long-form content using tools like Descript, CapCut, or Premiere Pro. - Act as the face of the brand in videos, explainers, and live formats. On-Camera & Event Hosting - Host or co-host podcasts, webinars, roundtables, and video interviews. - Plan and lead live events, from workshops to virtual summits. Visual Content Creation - Design eye-catching visuals: infographics, thumbnails, carousels, and branded graphics. - Utilize AI tools (e.g., DALL·E, Midjourney) alongside Canva, Photoshop, or Figma for high-quality output. SEO & Web Content - Write SEO-driven blog posts, landing pages, and conversion-focused copy. - Collaborate with SEO teams to align content structure, keyword usage, and internal linking. - Perform content audits and optimize pages for performance and clarity. Conversion Rate Optimization (CRO) - Improve web content and blog performance via testing and data analysis. - Refine messaging, layout, and CTAs to drive conversions. - Analyze competitor content and iterate accordingly. Content Repurposing - Break down long-form assets into emails, graphics, video clips, and social posts. - Leverage AI tools like ChatGPT to ideate, draft, and repackage content efficiently. Educational & Messaging Content - Collaborate with leadership and sales teams to ensure consistent brand messaging. - Create course materials, sales enablement content, and thought leadership assets. Required Skills & Experience - 6+ years in content marketing or content production with a portfolio of organic channel growth. - Native or near-native English writing and editing skills. - Expertise in video creation (recording, editing, publishing). - Strong on-camera presence and comfort hosting events or webinars. - Proficiency in AI tools (ChatGPT, DALL·E, Midjourney) and design/video platforms. - Ability to produce high-quality content independently across media types. - Deep understanding of SEO, CRO, and B2B buyer journeys. - Proven ability to manage multiple projects and meet deadlines autonomously. Nice to Have - Podcast production or repurposing experience. - Background in educational or instructional content creation. - Familiarity with tools like Webflow, Figma, Notion, Ahrefs, or Hotjar. - Experience with performance analytics and dashboarding. - Knowledge of the Microsoft ecosystem. What Success Looks Like - You grow one or more organic content channels through your own creative execution. - You deliver a steady stream of engaging, multi-format content that drives traffic, engagement, and leads. - You independently produce and scale content initiatives with minimal oversight. - You become a core contributor to marketing priorities across SEO, CRO, messaging, and education. Schedule:USA Time Zone Salary: $3,000 USD If this opportunity sounds good to you, send us your resume! #J-18808-Ljbffr