FUNCSHUN is a leading cybersecurity consulting firm committed to protecting businesses through cutting-edge solutions, with an expanding presence in real estate development. We prioritize efficiency, creativity, and strategic marketing to drive business growth. We are seeking a Marketing Specialist to manage lead generation, content creation, and campaign execution across various platforms. The Role Marketing Specialist – Cybersecurity & IT Location: Remote / Miami, FL Job Type: Full-Time Key Responsibilities: Campaign Management & Lead Generation: • Manage (Go High Level) and optimize CRM workflows. • Oversee Instantly.ai for industry-specific cold lead outreach campaigns. • Build and segment email lists targeting key verticals such as HVAC and DOD sectors. • Develop and execute cold email campaigns to generate high-quality leads. • Create landing pages in WordPress for targeted vertical marketing efforts. Content Creation & Social Media Management: • Develop engaging content for LinkedIn, Facebook, and Instagram. • Use ChatGPT to generate thought-provoking posts (e.g., cybersecurity awareness topics like password vulnerabilities). • Post and engage daily on LinkedIn with industry professionals (CEO, CTOs, etc.). • Manage and schedule daily social media posts on Facebook and Instagram. • Edit and repurpose podcast content into engaging clips for marketing. Branding & Design: • Edit and customize Canva marketing templates for promotional materials. • Create branded marketing materials, including folders, business cards, flyers, and brochures . Requirements: • Proven experience in digital marketing, lead generation, and content creation. • Proficiency in WiseTrack (Go High Level) and Instantly.ai . • Hands-on experience with WordPress for landing page creation. • Strong email marketing and cold outreach strategy skills. • Familiarity with LinkedIn prospecting and engagement strategies. • Experience with Canva and basic design/editing skills. • Knowledge of cybersecurity or B2B marketing is a plus. Why Join Us? • Work in a fast-growing cybersecurity and real estate firm. • Opportunity to innovate and implement cutting-edge marketing strategies. • Collaborative team with room for growth and learning. Ideal Profile You have at least 3 years experience ideally in Content Marketing or Digital Marketing within Professional Services and Media & Entertainment industry. Experience within would be a strong advantage. You possess strong analytical skills and are comfortable dealing with numerical data You pay strong attention to detail and deliver work that is of a high standard You are highly goal driven and work well in fast paced environments What's on Offer? Opportunity within a company with a solid track record of performance Strong opportunities to progress your career Flexible working options