Leading a Senior-Level Retention Specialist in our Marketing and Sales team will be an exciting challenge. This role involves fully owning the email and SMS retention strategy for top ecommerce brands, taking ownership of campaign execution and performance. Key Responsibilities: - Manage all email & SMS campaigns and automated flows inside Klaviyo - Develop customer journey maps and retention calendars by brand - Build and manage advanced audience segments (behavior, lifecycle, etc.) - Design, write, and deploy responsive, high-performing emails and SMS messages - Create and analyze A/B tests (subject lines, timing, CTAs, etc.) - Report performance clearly and adjust strategy based on results - Implement list growth tactics like pop-ups, lead magnets, and gated content - Monitor compliance (CAN-SPAM, TCPA) and ensure high deliverability Requirements: - 3+ years of hands-on Klaviyo experience (flows, campaigns, analytics) - Portfolio of mobile-optimized emails and SMS campaigns - Strong copywriting instincts and ability to match brand voice - Skilled in segmentation, list management, and lifecycle marketing - Fluent in Klaviyo analytics and performance tracking - Proactive mindset and ability to manage multiple brands independently - Strong communication skills—you can present strategy and results clearly Benefits: - Full ownership of email/SMS retention across top ecommerce brands - Strategic and creative freedom to test, build, and improve - Direct impact on revenue through smart retention execution Seniority level - Mid-Senior level Employment type - Full-time Job function - Marketing and Sales Industries - Outsourcing and Offshoring Consulting Preferred Skills: - Shopify, WooCommerce, or BigCommerce experience - Familiarity with Recharge, Postscript, Yotpo, Typeform, or Gorgias - Basic HTML/CSS for layout troubleshooting - Previous agency or multi-brand experience - Fully remote