**Who we are & what we do** Genuine School is a K–12 online school founded as a startup, with over 500 students from Colombia, Peru, Ecuador, Chile, Brazil, and Mexico. Our mission is to provide high-quality bilingual education that is accessible from anywhere in the world, transforming the lives of thousands of students and shaping the future of Latin America. We are looking for detail-oriented, data-driven, and creative individuals who thrive in a fast-paced, multicultural marketing team. Our motto: "To know how to do and to know how to be." **You're our perfect candidate IF:** * You are fluent in **Portuguese (native)** , and have a strong command of **English and Spanish**. * You have up to **1 year of experience** managing paid media campaigns. * You are familiar with **Google Ads, YouTube Ads, Bing Ads, Meta Ads (Facebook/Instagram)**. * You have strong copywriting skills for high-converting campaigns. * You have experience running **A/B tests** , optimizing CTAs, bids, audiences, and creatives. * You’re comfortable working with analytics tools and dashboards to track KPIs. * You are curious, proactive, and results-driven. * You work well under pressure and enjoy dynamic, data-informed environments. **Responsibilities:** * Plan and measure all the digital advertising strategy, manage all digital media budget, analyze channels, and ensure the profitability of campaigns. * Manage paid platform campaigns (Google Ads, YouTube Ads, Bing, etc.), making sure we improve constantly our key metrics. * Managing paid social media campaigns (Meta Ads). Perform A/B test to improve conversions; optimize targeting, bidding, ad copy, landing pages, CTAs, etc. * Identify performance indicators, and work with the team analyst to develop performance dashboards, analyze them and propose recommendations to keep our growth goals. * Analyse and identify new investment opportunities. * Research and monitor advertising strategies of key competitors. **What we’re looking for:** * Digital-first mindset * Attention to performance data * Strong communication and collaboration * Growth and learning-oriented attitude * High attention to detail ** Some perks of working with us:** At Genuine, we believe that people thrive when they feel valued, supported, and inspired. That’s why we’ve created a work environment where **flexibility, growth, and well-being** come first. Here’s what we offer to our amazing team: **Fully remote work** Collaborate from anywhere in the world while being part of a diverse and multicultural team. **Flexible schedules**. **Language classes** Learn Portuguese, Spanish, or English with native- speaking teachers—completely free of charge. **100% Scholarship for Children’s School Tuition** We support your family’s education with full tuition coverage for your children ( _Terms & Conditions apply_). **Lifelong learning-** Access a curated platform with personal and professional development courses to grow at your own pace. **Pathways for career growth** We champion your ambitions with opportunities to learn, lead, and evolve in your career. **HOY Wellness Platform** Take care of your physical, emotional, and mental well-being with resources designed just for you. **A Culture of innovation and support** Join a team that celebrates creativity, shares knowledge, and uplifts each other—every step of the way. **Hiring Process:** Step 1: 5–10-minute intro call Step 2: English/psychometric test Step 3: Technical assessment Step 4: Interview with HR Step 5: Interview with Marketing Lead Step 6: Final review and offer Apply here: [Buk - Genuine Lab](**********) Contact us via email: [**********](mailto:**********) We can’t wait to meet you!El equipo reclutador buscará estos conocimientos y habilidades en las postulaciones. Añade las que te faltan a tu perfil para atraer su atención. - Educación mínima: Educación Básica Primaria - Menos de 1 año de experiencia - Idiomas: Inglés