Values bold ideas and entrepreneurial spirit Celebrates teamwork, authenticity, and diversity Combines passion for flavor with purpose-driven innovation Key Responsibilities - Lead cross-functional coordination to ensure brand consistency across all initiatives - Analyze brand performance and report ROI - Manage and optimize marketing budgets - Implement digital strategies in collaboration with external agencies - Drive in-store activation strategies - Oversee creative teams for content and graphic development - Develop and manage co-branding strategies with partner brands - Coordinate trade shows, fairs, and brand activation events - Lead product launch campaigns from strategy to execution Key Skills - Team leadership and strategic direction - Marketing strategy & brand positioning - Trade marketing and customer experience design - Strong commercial and partnership development skills - Market analysis, customer segmentation, and KPI optimization - CRM and loyalty program management - Budget control and ROI maximization - Data analysis and market research - Critical thinking, adaptability, and results orientation #J-18808-Ljbffr