The ideal candidate for this position will be responsible for developing and executing comprehensive digital marketing strategies, primarily focusing on paid social advertising. Key responsibilities include site research, keyword research, campaign development, optimization, and performance analysis for clients. Additionally, the successful candidate will be passionate about paid media, enjoy teaching others, and have excellent communication skills. - Lead and maintain client accounts, demonstrating a deep understanding of their goals and business objectives. - Create presentation decks to report on campaign performance and effectively present to clients via various channels. - Provide internal and external reporting on project status and progress towards client and company goals. - Identify opportunities for growth in other marketing channels and develop strategies to capitalize on them. Data Analysis and Optimization - Extract insights from campaign data, identify relevant trends, and provide proactive recommendations to enhance overall client search marketing goals and objectives. - Utilize Google, Bing, and social media tools, as well as additional software, to develop new campaigns and edit existing ones to ensure ROI for all clients. - Continuously manage and adjust campaign budget allocation to optimize performance. - Develop a clear understanding of client messaging and create effective search marketing creative, including keyword generation, text ad copy creation, and landing page copywriting. Market Trend Research - Stay up-to-date on the latest trends in online search marketing and advise clients accordingly. Requirements - Bachelor's degree. - Three years of experience in paid media (search and social) at a digital marketing agency. Benefits - Comprehensive benefits package, including medical, dental, vision, short-term disability, and life insurance. - 401(k) plan with employer match. - Paid time off, paid holidays, paid sick days, and flexible Fridays. - Option to work remotely. - Access to senior management and mentoring opportunities. We are an equal opportunity employer and encourage candidates from diverse backgrounds to apply.