At Bluelight, we are dedicated to designing and developing innovative technology that enhances users' lives. Our commitment to delivering exceptional service to our clients is unwavering. We excel in our focus on quality and customer satisfaction. We are looking for a talented professional with a strong media and advertising foundation. The ideal candidate will be well-versed in Google Campaign Manager, Meta Ads Manager, LinkedIn Ads, planning, presenting, executing, and optimizing all media strategies. - Develop comprehensive media plans aligned with client goals and target audiences. - Conduct in-depth research and analysis to identify optimal media channels and strategies. - Determine budget allocation across channels based on performance and objectives. - Stay abreast of emerging digital media trends, technologies, and AI integrations. Campaign Execution & Management The successful candidate will oversee the execution of paid media campaigns across various platforms, manage relationships with external vendors, track key performance indicators (KPIs), and analyze campaign performance data to identify areas for optimization and improvement. - Oversee the execution of paid media campaigns across various platforms. - Manage relationships with external vendors responsible for day-to-day campaign management. - Track KPIs such as leads, cost per acquisition (CPA), engagement rates, web traffic, and form fills. Budget Management The ideal candidate will monitor and control media budgets across all channels, ensure campaigns are delivered within budget and on schedule, and identify cost-saving opportunities without compromising campaign effectiveness. - Monitor and control media budgets across all channels. - Ensure campaigns are delivered within budget and on schedule. - Identify cost-saving opportunities. Skills & Qualifications The successful candidate will have: - 3+ years of experience in the advertising agency environment. - Strong project management skills. - Proven experience in digital media planning and buying, with a strong focus on performance marketing. - In-depth knowledge of various digital media channels and platforms. - Expertise in tracking and analyzing campaign performance data. - Strong analytical and problem-solving skills. - Excellent communication and interpersonal skills. - Ability to work independently and as part of a team. Company Benefits The company offers: - Competitive salary and bonuses. - Generous paid-time-off policy. - Flexible working hours. - Work remotely. - Continuing education, training, conferences. - Company-sponsored coursework, exams, and certifications. You will have the opportunity to work on a variety of projects, accelerate your career growth, collaborate with modern technologies, and work alongside professionals in the industry.