GROWTH MARKETING ANALYST - REFERRALS CHANNEL (ANALISTA DE MARKETING DE CRECIMIENTO PARA CANAL DE REFERRALS) - BOGOTÁ (HYBRID) NEW U313

Clara


**Ready to accelerate your career?**: Clara is the fastest-growing company in Latin America. We've built the leading solution for companies to make and manage all their payments. We already help over 20,000 large and growing businesses operate with agility and financial clarity through locally issued corporate cards, bill pay, financing, and a powerful B2B platform built for scale. Clara is backed by some of the most successful investors in the world, including top regional VCs like monashees, Kaszek, and Canary, and leading global funds like Notable Capital, Coatue, DST Global Partners, ICONIQ Growth, General Catalyst, Citi Ventures, SV Angel, Citius, Endeavor Catalyst, and Goldman Sachs - in addition to dozens of angel investors and local family offices. We’re building the financial infrastructure that powers high-performing organizations across the region. We invite you to join us if you want to be part of a fast-paced environment that will accelerate your career and support you to do some of the best work of your life alongside a passionate and committed team distributed across the Americas. **What you'll do**: We're looking for a **Growth Marketing Analyst** to lead Clara’s **Referrals** channel strategy and performance. This role sits at the intersection of Product, Lifecycle, and Growth, and plays a critical part in Clara’s mission to expand through scalable, high-impact word-of-mouth acquisition. You’ll be responsible for analyzing and enhancing the performance of our referral program, identifying the most effective incentive structures, and embedding viral loops throughout the customer journey. You’ll collaborate with cross-functional teams to align referral initiatives with broader lifecycle and product-led growth goals. Your core responsibilities will include: - Leading ongoing **referral strategy and optimization**, using data to iterate on incentive structures, touchpoints, and viral mechanics - Benchmarking against industry best practices to evolve our reward structure and campaign design - Measuring and reporting on key KPIs such as referral activation, conversion rates, CAC, LTV, and ROI - Designing experiments and developing hypotheses that guide our growth planning - Collaborating with Lifecycle and Product teams to integrate referrals into **CRM**, lifecycle journeys, and in-product experiences **Who you are**: - We’re looking for someone who meets the minimum requirements to be considered for the role. The preferred qualifications are a bonus, not a requirement._ **Must haves**: - 1-2 years working in a **Growth**, **Product**, or **Lifecycle** team - Experience operating or contributing to successful **referral programs** - Strong analytical mindset with fluency in performance metrics and marketing KPIs - Commercial acumen and understanding of business and product mechanics - Working proficiency in English and Spanish or Portuguese - Excellent communication and organizational skills - Familiarity with **SQL**, dashboards, and experimentation frameworks - Experience using **AI tools** to optimize workflows **Nice to haves**: - Familiarity with A/B testing platforms, **CRM tools**, or product analytics tools like **Amplitude**, **Mixpanel**, **Braze**, or **Saasquatch** - Experience in high-growth startup environments - Experience using **Metabase**, **Hubspot**, or **N8N**: - Experience in campaign personalization or product-led growth initiatives **Why join Clara**: At Clara, you’ll have the autonomy, speed, and support to make meaningful impact — not just on your team, but on how organizations are run across Latin America. **Who we are**: - We’re the leading **B2B fintech for spend management** in Latin America. - Certified as one of the world's fastest-growing companies, a **Great Place to Work**, and a **LinkedIn Top Startup**. - Passionate about making Latin America more prosperous and competitive. - Constantly innovating to build financial infrastructure that enables each of our customers to thrive. - Product-led, high-talent-density culture — designed for builders who raise the bar. - Proud of our open, inclusive, and values-driven environment. **What we believe in**: - **#Clarity.** We say things clearly, directly, and proactively. - **#Simplicity.** We reduce noise to focus on what really matters. - **#Ownership.** We take responsibility and never wait to be told. - **#Pride.** We build products and experiences we’re proud of. - **#Always Be Changing (ABC).** We grow through feedback, risk-taking, and action. - **#Inclusivity.** Every voice counts. Everyone contributes to our mission. **What we offer**: - Competitive salary and stock options (**ESOP**) from day one - Multicultural team with daily exposure to **Portuguese, Spanish, and English** (our corporate language) - Annual learning budget and internal accelerated development paths - High-ownership environment: we move fast, learn fast, and raise the bar — together - Smart, ambitious teammates — low ego,

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