Job Title: Manager, Product Management, Consumer Acquisition & Engagement (CA&E) - Marketing Services Overview: Mastercard’s Services organization is a key growth engine, delivering innovative solutions that help our customers thrive. By integrating proprietary data, cutting-edge technology, expert insights, and strategic expertise, Services plays a critical role in driving Mastercard’s differentiation and business growth. The Consumer Acquisition & Engagement (CA&E) team focuses on products and solutions that address dynamic market needs. We are seeking a Regional Manager for product lead for the Latin American and Caribbean region to oversee product solutions and P&L management for our CA&E Line of Business: Marketing Services. This role requires an expert in managing Marketing Services, responsible for scaling the product across the region. The candidate must have a deep understanding of the competitive landscape, ensure the product meets local market needs, and proactively enhance and innovate the product line by collecting requirements for future development. The role involves delivering the product go-to-market strategy, partnering with Commercialization teams, and integrating the product within the broader solutions portfolio to drive business outcomes. Collaboration with Regional and Global Product Leads, Services Business Sales Leads, and Account Managers is essential. Reporting directly to the Regional Marketing Services Product Management Lead, this individual will ensure products maximize funding pools and facilitate sales and customer engagement. Key Responsibilities Act as Product Owner for Marketing Services • Bring global product to the region, including use cases • Fuel and understand the global roadmap • Manage budget and forecast tracking Lead Product Localization and GTM • Manage Studio process (including pricing) • Be involved in pilots • Manage vendors and partners • Source offers in-market Act as Regional SME • Understand the competitive landscape • Map regional pain points and needs • Conduct training and educational sessions for Account Managers and Sales • Measure value and articulate impact All About You Fluent in English; Spanish highly desirable Proven experience in product, sales, or marketing client services with demonstrated growth ability Expertise in Digital Marketing and Martech solutions Experience mainly from Financial Institutions, Fintechs, high tech (ecommerce, marketplaces), IT industries, or digital marketing agencies Strong business acumen with a track record of delivering innovative, customer-centric solutions Experience launching and scaling products in dynamic markets Consultative mindset with customer-tailored storytelling skills Ability to influence and motivate teams, unifying sales stakeholders around strategic goals Experience developing go-to-market strategies and sales enablement plans Recognized digital marketing SME capable of engaging with executive clients Deep understanding of consumer, industry, and market trends Creative problem solver with out-of-the-box thinking Growth-oriented and adaptable to fast-paced environments International and matrixed organizational experience preferred Exceptional networking, communication, and storytelling skills focusing on results and urgency Ability to work across diverse teams and cultures High analytical skills and experience applying data to lifecycle decisions Graduated from top universities in Business, Engineering, Economics; postgraduate in Marketing or related areas highly desirable #J-18808-Ljbffr