Company Overview: Sagan Recruitment bridges the gap between global talent and US-based businesses. We connect candidates from diverse regions with leading American companies. We are seeking a proactive Digital Marketing Manager to lead our digital marketing initiatives and enhance our brand's online presence. This role requires a strategic thinker with expertise in SEO, paid media, content marketing, and analytics. The ideal candidate will develop and execute comprehensive digital strategies, ensuring our brand maintains a strong and cohesive presence across all digital platforms. Key Responsibilities - Paid Advertising Campaigns: Design and manage Google Ads, Facebook Ads, LinkedIn, and other paid media channels for maximum ROI and alignment with business objectives. - Strategic Digital Marketing Management: Develop and implement holistic digital marketing strategies to boost brand awareness, engagement, and lead generation. - Cross-Functional Collaboration: Work closely with sales, product, and creative teams to ensure marketing efforts align with company goals. - Innovation & Trend Adaptation: Stay up-to-date with emerging digital marketing trends, adapting strategies to maintain a competitive edge. - Social Media Management: Oversee content creation, scheduling, and engagement across all social media platforms, maintaining a consistent brand voice and tone. - SEO & SEM Optimization: Execute on-page and off-page SEO strategies, conduct keyword research, manage metadata, and optimize website architecture for better search rankings. - Content Strategy & Creation: Lead the development of engaging and SEO-friendly content, including blogs, social media posts, email campaigns, and website copy. - Analytics & Performance Tracking: Utilize Google Analytics, Google Search Console, SEMrush, Ahrefs, and other tools to track digital performance, analyze KPIs, and generate actionable insights.