Campaign manager role overview we are seeking a talented individual to lead and manage end-to-end email marketing campaigns, ensuring strategic alignment between product, sales funnel, and ideal customer profile (icp) to drive engagement, conversion, and seamless collaboration across internal and external stakeholders. job description: this role combines marketing expertise with project management skills, focusing on creating data-driven campaigns that deliver measurable business impact. the successful candidate will oversee the full project lifecycle of email campaigns, managing timelines, coordinating with internal teams, handling multiple client accounts, and ensuring timely delivery of high-quality campaigns. key responsibilities: - collaborate closely with clients to gather requirements, understand their value proposition, and align on key messaging, goals, and campaign strategy. - analyze each client's product or service to identify unique selling points and tailor email campaigns that resonate with their ideal customer profile (icp). - develop, segment, and execute targeted email marketing campaigns, while continuously monitoring performance metrics to iterate and optimize for engagement and conversions. - implement and manage a/b testing strategies to refine messaging, design, and call-to-actions, leveraging results to maximize lead generation and overall campaign effectiveness. requirements and qualifications: the ideal candidate should possess strong marketing and project management skills, with experience in email marketing campaigns and a proven track rec...
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