As a marketing specialist, you will beresponsible for designing, creating, and delivering marketing programs and strategies to support the growth and expansion of company products and services, and to attract customers to company website, online presence and promote products or services. you will create and conveybrand messages and improves brand awareness. you will analyze statistics and identifies areas to optimize marketing performance. you will coordinate marketing content and explores sales channels. you may coordinate involvement in conferences, exhibitions and marketing seminars. responsibilities: sends all customer-facing marketing campaign emails and related communications builds distribution lists develops/tests subject line(s), content, and calls to action, including a-b versioning when prescribed; may collaborate with content editor for content review coordinates schedule with manager and digital marketing project coordinator reviews email campaign performance to adjust future tactics and inform ongoing best practice improvement. supports development of various marketing and sales campaigns, including drip, nurture, and trigger coordinate with key contacts for implementation and communication of sales promotions and marketing programs and projects from concept development to finished product, including development of marketing collateral such as direct mailers. assist with research and analysis activities such as email metrics/trend analysis and tracking, competitive email research. support the specific sales and marketing needs of one wesco at a national, regio...
+ as a marketing specialist, you will be responsible for designing, creating, and delivering marketing programs and strategies to support the growth and expansion of company products and services, and to attract customers to company website, online presence and promote products or services. you will create and convey brand messages and improves brand awareness. you will analyze statistics and identifies areas to optimize marketing performance. you will coordinate marketing content and explores sales channels. you may coordinate involvement in conferences, exhibitions and marketing seminars. **responsibilities:** + sends all customer-facing marketing campaign emails and related communications + builds distribution lists + develops/tests subject line(s), content, and calls to action, including a-b versioning when prescribed; may collaborate with content editor for content review + coordinates schedule with manager and digital marketing project coordinator + reviews email campaign performance to adjust future tactics and inform ongoing best practice improvement. + supports development of various marketing and sales campaigns, including drip, nurture, and trigger + coordinate with key contacts for implementation and communication of sales promotions and marketing programs and projects from concept development to finished product, including development of marketing collateral such as direct mailers. + assist with research and analysis activities such as email metrics/trend analysis and tracking, competitive email research. + support the specific sales...
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