About the Role We are seeking a visionary leader to spearhead our community growth strategy and cultivate a thriving, mission-driven community that embodies the Legends spirit. Key Responsibilities 1. Ignite the Tribe: Develop and execute strategies to drive community growth from 0 to 1M+ legends, focusing on user onboarding, engagement, retention, and referrals. 2. Create Unshakable Culture: Define and evolve our community tone, rituals, content formats, and 'Legends DNA' to make the culture viral, inclusive, and unforgettable. 3. Run Experience-Led Activations: Design and execute online/offline events, challenges, and group experiences that embody the Legends spirit. 4. Foster Creator Energy: Cultivate power users, brand evangelists, and local chapter leaders, helping them shine and scale their impact. 5. Be the Voice of the Tribe: Provide qualitative insights from the front lines to product and marketing teams, serving as the pulse of the community. Requirements - You have successfully built or scaled a thriving community from scratch – think 100k+ members with real engagement. - You have experience in marketing, travel, adventure, or creator brands and can turn moments into movement. - You understand virality, gamification, and growth loops better than most marketers. - You have led community operations, including content calendars, engagement metrics, ambassador programs, and event planning. - You're strategic but also hands-on and execution-oriented. - You thrive in chaos, move fast, and possess a founder's ownership mindset. Why Join Us? - Be a founding team member shaping a category-defining platform's future. - Work with experienced entrepreneurs and designers (and legends-in-the-making). - Own significant equity stake and help build a global brand from scratch. - Travel, experience, and grow as we build a movement around human potential. - Lead one of the most energizing communities on the planet.