**Content Strategy & Planning**: - Develop content strategies that align with the brand’s goals and target audience. - Create a content calendar, scheduling posts for optimal engagement. - Research industry trends to keep content relevant and engaging. - **Content Creation**: - Design, write, and produce high-quality, on-brand content for social media, including images, videos, graphics, and written posts. - Work with photography, videography, and graphic design tools (e.g., Canva, Adobe Suite) to create visually appealing and consistent content. - Develop captions, hashtags, and copywriting that resonates with the audience and drives engagement. - **Social Media Management**: - Manage and post on platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, and others as needed. - Monitor social media accounts for comments, messages, and mentions, engaging with followers in a timely and positive manner. - Analyze and track social media metrics, such as engagement rates, follower growth, and post reach, to assess content performance. - **Community Engagement**: - Actively engage with followers, responding to comments and messages to foster a community around the brand. - Identify and collaborate with influencers or brand ambassadors to increase reach. - **Campaigns & Promotions**: - Develop and execute social media campaigns for promotions, launches, or events. - Work with other marketing or sales teams to ensure cohesive branding across campaigns. - **Analytics & Reporting**: - Use analytics tools (e.g., Meta Business Suite, Google Analytics) to assess performance, track KPIs, and report on content success. - Provide insights and recommendations based on data analysis to improve future posts and campaigns. Skills & Qualifications: - Bachelor’s degree in Marketing, Communications, Journalism, or a related field (or equivalent experience). - Proficiency in social media platforms and content creation tools. - Strong writing and communication skills, with attention to detail. - Creative mindset with experience in graphic design and/or photography. - Knowledge of social media trends, hashtags, and best practices. **Experience**: - 1-3 years of experience in social media management, content creation, or digital marketing. - Portfolio of previous social media work or samples of successful campaigns is often preferred. Summary: A Social Media Content Creator/Manager is responsible for creating, posting, and managing high-quality content to drive engagement, increase brand visibility, and foster community across social media platforms. They must be creative, data-savvy, and proactive in developing content strategies that align with business goals. **Job Type**: Part-time Expected hours: 20 per week **Education**: - Bachelor's (required) **Language**: - English (required)