Company Description MyKey Global Accommodations has revolutionized the booking and management of accommodations worldwide. Offering a platform that compares hotels, vetted serviced apartments, and furnished homes in one convenient system, MyKey serves various industries and individuals seeking temporary housing. With a focus on connecting users with professionally operated and compliant accommodations, MyKey Global Accommodations Inc provides easy booking and living options in almost 180 countries. Role Description - Contractor Role We are looking for a Contractor who would like to work in a remote role as a Lead Generation Specialist at MyKey Global Accommodations. The Lead Generation Specialist will be responsible for conducting all inbound lead generation activities, communicating effectively with stakeholders, following current trends, utilizing tools such as SEMrush, HREFs, HubSpot, SharpSpring Marketing Automation, SEO, website optimization, and conducting research and developing strategies to identify high value leads. Weekly reporting to department head. Establishing KPI's and achieving set targets. Key Responsibilities - Own and develop lead generation strategies across inbound, outbound account-based marketing, and product-driven go-to-market motions to maximize pipeline growth - Design and execute scalable lead generation programs that create more revenue growth and sales pipeline - Create and optimize high-impact, engaging multi-channel campaigns (paid media, content, events, outbound) to increase brand visibility, demand creation and demand capture - Implement data-driven marketing strategies to attract, convert, and nurture high-intent leads at every stage of the funnel - Analyze and optimize key demand gen KPIs, including pipeline contribution, lead-to-revenue conversion, and ABM engagement - SEO research, analysis and optimization targeting high value keywords - Locating and identifying strategically aligned backlinking opportunities and partnerships to drive domain authority and strong organic search ranking - Competitor monitoring and analysis Qualifications - Advanced, highly-effective Lead Generation skills - Familiarity with key marketing tools and platforms (e.g., marketing automation) - Excellent Marketing and Communication skills - Research and analysis skills - expert in Google Analytics from property creation to measuring, effecting, and reporting on results - Analytical yet empathetic mindset, able to interpret data, derive insights, and optimize for both performance and client experience * - Bias for action—you’re a strategic thinker who moves fast and executes flawlessly - Strong storytelling and messaging skills; able to craft compelling, buyer-centric campaigns - Strong organizational and time management skills - Ability to work independently and remotely - Experience in the hospitality industry is a plus but not a requirement - Bachelor's degree in Marketing, Business, Communications, or related field would be an asset Job Type: Contract Contract length: 12 months Experience: - Marketing : 1 year (Preferred) Language: - English (Required)