Job Summary "> Launch Potato is a digital media company that connects advertisers to customers across various touchpoints. As The Discovery and Conversion Company, we aim to drive growth and profitability through strategic paid media initiatives. "> The ideal candidate will be responsible for leading the strategy, execution, and optimization of Google Ads campaigns across multiple channels and verticals. This includes pacing, reporting, and performance management, as well as sourcing and managing creative assets. "> Key Responsibilities: "> "> - Develop and implement campaign strategies to achieve daily, weekly, monthly, and quarterly goals. "> - Monitor campaign health and perform routine optimizations to drive higher CTR, reduce CPA, and increase ROAS. "> - Collaborate with internal stakeholders to identify trends, provide performance updates, and surface headwinds or tailwinds that impact delivery and pacing. "> - Stay up-to-date with industry trends and platform developments to ensure optimal campaign performance. "> "> Requirements "> To succeed in this role, you should have: "> "> - 4+ years of experience planning, managing, and optimizing Google Ads campaigns. "> - Proven ability to manage large-scale budgets and meet ROAS and revenue KPIs independently. "> - Strong analytical skills with experience using data tools such as Looker, Tableau, or Excel. "> - Exceptional collaboration and communication skills across cross-functional teams. "> - Ability to write compelling ad copy and partner on creative asset development. "> "> What We Offer "> We are committed to having a diverse, inclusive team and culture. We offer a dynamic work environment with opportunities for growth and professional development. "> If you are a motivated and results-driven individual with a passion for digital marketing, apply now to join our team! "]},