Job summary "> launch potato is a digital media company that connects advertisers to customers across various touchpoints. as the discovery and conversion company, we aim to drive growth and profitability through strategic paid media initiatives. "> the ideal candidate will be responsible for leading the strategy, execution, and optimization of google ads campaigns across multiple channels and verticals. this includes pacing, reporting, and performance management, as well as sourcing and managing creative assets. "> key responsibilities: "> "> - develop and implement campaign strategies to achieve daily, weekly, monthly, and quarterly goals. "> - monitor campaign health and perform routine optimizations to drive higher ctr, reduce cpa, and increase roas. "> - collaborate with internal stakeholders to identify trends, provide performance updates, and surface headwinds or tailwinds that impact delivery and pacing. "> - stay up-to-date with industry trends and platform developments to ensure optimal campaign performance. "> "> requirements "> to succeed in this role, you should have: "> "> - 4+ years of experience planning, managing, and optimizing google ads campaigns. "> - proven ability to manage large-scale budgets and meet roas and revenue kpis independently. "> - strong analytical skills with experience using data tools such as looker, tableau, or excel. "> - exceptional collaboration and communication skills across cross-functional teams. "> - ability to write compelling ad copy and partner on creative asset development. "> ...
Job summary "> launch potato is a digital media company that connects advertisers to customers across various touchpoints. as the discovery and conversion company, we aim to drive growth and profitability through strategic paid media initiatives. "> the ideal candidate will be responsible for leading the strategy, execution, and optimization of google ads campaigns across multiple channels and verticals. this includes pacing, reporting, and performance management, as well as sourcing and managing creative assets. "> key responsibilities: "> "> - develop and implement campaign strategies to achieve daily, weekly, monthly, and quarterly goals. "> - monitor campaign health and perform routine optimizations to drive higher ctr, reduce cpa, and increase roas. "> - collaborate with internal stakeholders to identify trends, provide performance updates, and surface headwinds or tailwinds that impact delivery and pacing. "> - stay up-to-date with industry trends and platform developments to ensure optimal campaign performance. "> "> requirements "> to succeed in this role, you should have: "> "> - 4+ years of experience planning, managing, and optimizing google ads campaigns. "> - proven ability to manage large-scale budgets and meet roas and revenue kpis independently. "> - strong analytical skills with experience using data tools such as looker, tableau, or excel. "> - exceptional collaboration and communication skills across cross-functional teams. "> - ability to write compelling ad copy and partner on creative asset development. "> "> what we offer "> we are c...
We are seeking a skilled and versatile support professional to join our team as an executive assistant/digital marketing coordinator. the ideal candidate will have excellent communication skills, be highly organized, and possess the ability to work effectively in a remote setting. the role requires a strong understanding of digital marketing principles and the ability to manage multiple priorities simultaneously. responsibilities include: - providing administrative support to senior leaders - managing complex scheduling across multiple time zones - booking travel arrangements and managing logistics - preparing presentations, reports, and internal documents - tracking key business and personal tasks - supporting internal communications and meeting planning digital marketing responsibilities: - developing and implementing social media strategies to grow the company's online presence - collaborating on marketing campaigns and email newsletters - updating and maintaining crm systems to ensure data accuracy and consistency - monitoring marketing analytics to inform future strategy - researching and curating content aligned with the company's brand voice and values requirements: - 3+ years of experience in an executive assistant or digital marketing role - mastery of microsoft office and cloud-based file systems - experience with crm software and digital marketing tools - excellent written and verbal communication skills - hyper-organized with strong attention to detail this is a 100% remote position, and candidates located in colombia are strongly preferred. if you are a...
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