Our client is an established Anti-PR agency that emphasizes a methodology aimed at delivering measurable results beyond traditional PR tactics. They focus on disrupting the market, achieving brand exposure, and influencing public opinion to ensure a return on investment (ROI) for their clients. They offer services in research and planning, publicity and PR, content development, press releases, and crisis management. The Media Relations Strategist is responsible for developing and implementing strategic media relations plans to enhance the agency’s clients’ public image and promote their products, services, and initiatives. This role requires a strong understanding of media landscape, excellent communication skills, team leadership, and the ability to build and maintain relationships with key media outlets. **Responsibilities** - ** Develop Media Strategies**:Develop and execute media relations strategies to increase brand visibility and promote key messages. - ** Media Outreach and Pitching**: Build and maintain relationships with journalists, editors, and influencers to secure media coverage. - ** Media Monitoring and Analysis**: Monitor media coverage and provide regular reports on the organization's public image. - ** Drive Media Success**: Collaborate with internal teams to identify newsworthy stories and develop compelling press releases, media pitches, and other communication materials, according to client strategies. - ** Engage Media Interaction**: Organize press conferences, media briefings, and other events to facilitate media engagement. Act as a primary POC (point of contact) for client during Media Events & Speaking Engagements - ** Industry Trend Monitoring**: Stay up to date with industry trends, news cycles, and emerging platforms to identify opportunities for proactive media outreach. - ** Oversee Comprehensive Media Engagement**: Monitor news sources, pitch stories, and draft communication materials daily. Conduct audience research and analyze coverage weekly. Proactively address crises and refine strategies monthly. Maintain crisis plans and industry connections. - ** Develop and Implement Process Improvements**: Continuously evaluate media outreach workflows and procedures to streamline efficiency, enhance effectiveness, and optimize resource allocation, fostering a culture of innovation and excellence within the media relations team **Skills/ Traits** - Strategic Thinking - ** Media Landscape Knowledge of various media**:mainstream media, industry press, news influencers like bloggers and podcasters, etc. - Leadership - Communication - Relationship Building - Media Outreach - Creativity - Adaptability - Analytical Thinking - Collaboration **Benefits** - Work from home - Access to diverse projects - Opportunities for professional growth - Collaboration with diverse teams - No commute time - No dress code (unless there’s a meeting!) - Eco-friendly work lifestyle - Exposure to a multicultural team - Potential for long-term engagement - Improved work-life balance **About 1840 & Company** 1840 & Company is a global leader in Business Process Outsourcing (BPO) and remote talent solutions, dedicated to propelling businesses forward through our comprehensive suite of services. We specialize in connecting companies with world-class freelance professionals and delivering top-tier outsourcing services, across over 150 countries worldwide. Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool. We firmly believe in fostering an environment where exceptional individuals can achieve an optimal work-life balance, working remotely from any location, while maximizing their professional growth and earning potential. B82OAsxa4g