Remote | Full-Time | US Hours About Pavago: At Pavago, we are seeking a Marketing Manager for a Luxury Aviation Company, where you will redefine how the world flies. As the “Uber for Private Jets,” their mission is to bring luxury aviation into the on-demand, digital era — fast, simple, and elite. With a $250K+ annual advertising budget, an aggressive growth roadmap, and a high-value clientele, we’re looking for a strategic, hands-on Marketing Manager to own and scale their digital marketing engine. What You’ll Be Responsible For: Growth Strategy & Full-Funnel Execution: - Architect and implement a unified growth strategy across paid, organic, social, and automated channels. - Own the digital customer journey — from awareness and acquisition to retention and loyalty. Performance Marketing (Paid): - Manage and continuously optimize a $250K+ annual Google Ads budget (Search, Display, Video). - Lead Meta Ads campaigns (Instagram/Facebook), targeting high-net-worth individuals and global luxury markets. - Build and test ad creatives, funnels, and landing pages to improve conversion and reduce CAC. Organic Growth & SEO: - Spearhead our SEO strategy — from technical site audits and keyword research to backlink building and optimized content. - Collaborate with content creators and web designers to increase visibility and rank for competitive luxury aviation keywords. AI-Driven Marketing & Automation: - Use AI tools (e.g., ChatGPT, Jasper, Copy.ai, Midjourney) to scale content creation, performance analysis, and A/B testing. - Continuously experiment with AI-based ad copy, audience segmentation, and creative generation. - Automate campaigns and lead nurturing using HubSpot workflows and AI-enhanced sequences. Social Media Strategy: - Oversee brand presence and growth across Instagram, Facebook, LinkedIn, TikTok, and emerging platforms. - Develop and schedule thumb-stopping content tailored to each platform’s algorithm and luxury audience. - Identify influencer partnerships, PR hooks, and UGC opportunities to build brand buzz. Marketing Automation & CRM (HubSpot): - Manage the full HubSpot ecosystem: lead scoring, list segmentation, funnel automation, and campaign tracking. - Execute lifecycle marketing — from welcome flows to re-engagement and VIP loyalty campaigns. Analytics, Attribution & Insights: - Monitor performance across all digital platforms using GA4, HubSpot dashboards, and custom reporting tools. - Deliver actionable insights to leadership to improve ROAS, optimize CAC: LTV ratios, and drive channel efficiency. Brand & Content Ownership: - Shape and maintain a consistent luxury tone and design language across all platforms. - Create high-converting messaging that resonates with ultra-affluent travelers. - Stay on top of luxury marketing trends, competitor moves, and evolving audience behavior. Who You Are: - 3+ years of digital marketing experience across paid media, organic, social, and email. - Proven success managing large-scale Google Ads and Meta Ads budgets. - Deep familiarity with HubSpot CRM, workflows, reporting, and automation. - Strong experience with SEO tools like Ahrefs, SEMrush, and Screaming Frog. - Practical knowledge of AI tools used in performance marketing, content, and automation. - Social media savvy — capable of crafting strategies tailored to premium consumer behavior. - Analytical and creative — you thrive at the intersection of data, design, and storytelling. - Experience in luxury, travel, tech, or aviation is a big advantage. Apply Now! :