B2B Marketing Growth Manager Role \ In this high-impact position, you'll play a pivotal role in driving business growth across multiple channels. As a B2B marketing expert, you'll be responsible for developing and executing strategic email marketing campaigns, managing paid media efforts, and analyzing performance metrics to optimize results. \ Key Responsibilities: \ - Email Outreach & Nurture Campaigns - Own and execute the email outreach strategy for B2B offerings across multiple verticals. - Develop, test, and optimize outbound email sequences using tools like Salesloft Clay AI. - Create and manage email campaigns that align with sales funnel stages and business goals. - Collaborate with product and other relevant teams to develop relevant messaging and segment-specific templates. - Ensure email campaigns follow best practices, including compliance with regulatory standards. - Paid Media Campaign Management - Strategize, launch, and manage performance marketing campaigns across Google Search and Display Networks, LinkedIn Ads, and Account-Based Marketing platforms like RollWorks. - Work with designers and copywriters to create compelling ad creatives tailored for B2B audiences. - Monitor performance metrics across paid channels. - Marketing Performance Analysis - Build weekly and monthly reports to track campaign performance and marketing channel ROI. - Identify trends, insights, and areas for optimization across email and paid channels. - Propose data-backed recommendations to improve campaign results and guide budget allocations. \ Candidates should have 3–5 years of experience in B2B marketing, demand generation, or paid media campaign management, preferably in SaaS or tech. Proven expertise with email and CRM platforms, advertising platforms, and ABM tools is required. \ Benefits: \ - Competitive salary range: $40K - $45K per year - Company Equity - $120 per month for professional growth - Laptop provided - 20 days PTO